Search Engine Marketing Agency In India
We offer fully integrated services to search engine marketing which looks at the bigger picture to exceed businesses requirements. The major areas of search engine marketing which we work are Pay Per click, Product Listing Ads, Display Marketing and Re-targeting.
Search engine marketing is the practice of marketing a business using paid advertisements that appear on search engine results pages (SERPs) such as Google, Yahoo or Bing. Search engine marketing comprises of various activities centered around making your website more visible when someone uses a search engine. Search engine marketing can help bring more traffic to your website, which in turn can lead to new customers and increased business revenues. Compared to other forms of marketing, search engine marketing can be cost effective. If you use search engine optimization techniques it costs nothing however, it takes time to show results. Organic search rankings are free, so you can perform in search engines and rank your business in top and your traffic should increase. Similarly, Pay Per Click Advertising can be inexpensive, as long as you do it right. You can set daily budget, pay per click rates and how much you pay per day, which allows you control costs.
Firstly, you need to identify keywords that are relevant to the business and that prospective customers are likely to use when searching for your products and services. We map the keywords that have the most potential.
Product Listing Ads
PLAs are a type of PPC ad that feature images. They can have a very low Cost per Click due to their relatively low advertiser competition levels, and generate a low Cost per Conversion as a result.
Pay Per Click Advertising
Advertisers can display ads when people are searching for their products or services – enter relevant queries into search engines. Advertisers are only charged when a user actually clicks on their ad.
Remarketing is a clever way to connect with visitors to your website who had previously visited your website but have not made an immediate purchase or enquiry.
Display advertising uses visuals like text, logos, animations, videos, photographs, or other graphics. Display advertisers frequently target users with particular traits to increase the ads’ effect.
Search Engine Ranking
SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. It improves rankings in search results, drive traffic, and increase awareness in search engines.